Why I can’t come up with ideas: hidden blocks to creative flow

Captar ideas no es suficiente, necesitamos el contexto

Surely you have often wondered why you can’t come up with ideas. In this new post we are going to expose 3 reasons that are key in the form of hidden blocks to the creative flow. Let’s look at each of them. You’re always in busy mode You know the buzz phrase is “I can’t […]

Metacreativity as a strategic concept of the creative process

Técnicas de creatividad del marketing lateral: exageración

Undoubtedly, creativity is a process inherent to the human being that has enormous value. Today we talk about something that goes beyond that and we enter the territory of meta-creativity as a strategic concept of the creative process. Creativity has often been assigned as a special quality belonging only to some people. However, nothing could […]